 A FASHIONABLE ALTERNATIVE. Haven® Fits Over Sunwear is a new line of durable fits-over and clip-on styles that appeal to consumers looking for fashionable sunwear at an affordable price. There are two styles available: Sunset, in mocha with amber lenses; and Denali, which is available in a matte tortoise finish. Both come with new OPTIFY™ lenses, which are polarized with lens treatments that reduce smudging, glare, and water damage. GET IT NOW: HAVEN FITS OVER SUNWEAR, 800.959.9040, HAVENFITSOVERSUNWEAR.COM A MAGNETIC ATTRACTION. Using a viral video campaign, LACOSTE Eyewear put Style No. L640S on display for its magnetic features. The frames, available in a variety of colors, boast telescopic temples that bend and flex to fit the shape of a head or, as in the video, to be folded into a heart for presentation to a loved one. With seven suns in the entire collection, shapes range from aviators to full rounds and everything in between. At the end of each temple piece is a magnet that helps to clasp the temples together behind the head for security. GET IT NOW: MARCHON EYEWEAR, 800.645.1300, MARCHON.COM
 LIGHT UP THE SKY. Bright colors are still going strong and the new Flyer aviator series from Michael Stars is a prime example of how to work the vibrant hues. Lightweight metal frames in electrifying colors are offset by cool gradient lenses for a look that goes from day to night with little effort. The four frames are available in sizzling colors such as lemon, graphite, scarlet, and pool. GET IT NOW: SIGNATURE EYEWEAR, 888.393.2891, SIGEYE.COM RETRO INTO THE FUTURE. Sometimes we have to look to our roots to project us into the future. The new Crosstown Collection from SPY does just that. With serious flashbacks to the simpler shapes of the ‘50s and ‘60s, the handmade frames are all about relaxed beach vibes, good music, classic surfing, and a fondness for city life. The collection is comprised of seven styles ranging in silhouettes from classic squares and round shapes to angular cat eyes. Made from acetate with CR-39® lenses, rich colors play against glossy and matte finishes with custom metal detailing. GET IT NOW: SPY OPTIC, 800.779.3937, SPYOPTIC.COM
 FESTIVE DESIGNS. The new theo frames from Tim Van Steenbergen are like wearing a fiesta on your face. Eight color combinations have been released – two available with polarized lenses–amongst six models named after Spanish patron saints. Each frame features an acetate front that contrasts with its temples. The temples are made from either plastic or metal, depending on the model. Carl Zeiss lenses lend an added touch of clarity. In addition to contrasting colors, the style of each frame in comparison with another is wildly different. GET IT NOW: THEO, DISTRIBUTED BY RAMASSIA, INC., +1.718.858.85.42, THEO.BE STRIPES GALORE. This season, Marc Jacobs has one love: stripes. The “I Love Stripes” collection features two versions of the design on the temples. A finer stripe is found on Style Nos. MMJ316/s, MMJ525, and MMJ524—all two-tone designs. A wider stripe is featured on Style Nos. MMJ315/s, MMJ530, MMJ531, and MMJ533. Inspiration for the collection comes from the nostalgia of New York in the ‘80s with an added dash of color. The men’s styles are more rectangular while the women’s styles include playful cat eyes. GET IT NOW: SAFILO USA, 800.631.1188, SAFILO.COM
 ROUGH AND READY FOR ANYTHING. With such a wide array of lens colors to pick from, Radarlock™, new from Oakley, includes Switchlock™ technology to change lenses quickly. Radarlock is comprised of lightweight O Matter® and is held comfortably in place by Oakley’s Three-Point Fit. The interchangeable lenses feature the clarity and durability of High Definition Optics®, which only adds to the comfort offered by the interchangeable nosepads. These frames are ready for some hard physical activity and promise to stay put thanks to Unobtanium® components that increase grip even through heavy perspiration. GET IT NOW: OAKLEY, INC., 800.733.6255, OAKLEY.COM
 BE ILLUMINATING. The three latest frames from Ogi Eyewear will light up the room with smoldering colors and designs to reinvent the direction of the brand. Style No. 8054 features oval lenses and a “frosted” appearance from interweaving bold materials with matte translucent shades of gray, tortoise, purple, and green. Redefining the classic aviator, Style No. 8052 is available in silver, gold, brown, gunmetal, and white with complementary gradient lenses. Style No. 8052 blends metal construction with accenting acetate pieces and a distinctive curvature in the styling. GET IT NOW: OGI EYEWEAR, 888.560.1060, OGIFRAMES.COM LOSING BULK, BUT NOT COVERAGE. The three new rimless frames from Costa are sleek, sporty, and full-coverage. Galveston is perfect for the water with large square-shaped lenses to block harmful glare. Rockport takes it one step further and prevents sun exposure from the sides with thicker temples. Should a race ensue, the smaller, super lightweight Seadrift can withstand any high-velocity impact. These styles are available in tortoise frames with copper or silver mirror lenses and black or silver frames with gray or blue mirror lenses. Available lens options include Costa’s 580P™ polarized lens technology. GET IT NOW: COSTA, 800.447.3700, COSTADELMAR.COM
A POP OF COLOR. A unisex aviator hits the market this season from DSQUARED2. Made from plastic with a signature “D” logo in the middle of the bridge, Style No. DQ0093 offers an array of neon-colored statement options. The initial release includes orange, blue, and green colorways with mirrored lenses in corresponding shades. GET IT NOW: MARCOLIN USA, 800.537.9265, MARCOLINUSA.COM
 A DAUGHTER’S STYLE. Named after the daughter of Wiley X co-owner Miles Freeman Jr., WX Abby is the newest member of the popular Street Series™. Ideally shaped for small-to-medium sized faces, Abby is made from lightweight shatter-proof frames and tough lenses to protect women’s eyes in every outdoor activity possible. Style No. SSABB01 plays bronze goddess in espresso brown frames with bronze lenses. Style No. SSABB04 transitions into night with understated black marble frames and Wiley X’s advanced Filter 8™ polarized smoke gray lenses. GET IT NOW: WILEY X EYEWEAR, 800.776.7842, WILEYX.COM SWIMMING WITH THE FISHIES. Don some scuba gear and head to the deep seas to experience the new Deep Sea Waters collection from Robert Marc. Zyl acetate frames are inspired by the tranquil aquatic colors of the ocean floor. Tones of purple, turquoise, and green contrast gently against the methodical movement of the ocean tortoiseshell, while gradient lenses lend a complementary accent. Each frame is handcrafted and is branded subtly with a Robert Marc signature hinge. GET IT NOW: ROBERT MARC, 212.675.5200, ROBERTMARC.COM THE SILHOUETTE OF A CLASSIC. The new MYKITA DECADES sunglass line walks the straight and narrow between original conception and classic styling. The design features MYKITA’s ultra-light, flat metal concept using a 0.5mm stainless steel frame. Four models–MAPLE, ALDOUS, TRUMAN, and MAREIKE–include round, square, and triangular versions of the style. In an attempt to break tradition in the color palette as well, frames will be offered in colors such as Yves Klein blue, saffron brown, opal green, and pastel gray. Gold-coated hinges are matched by a light mirrored gold lens and offset by a satin finish. GET IT NOW: MYKITA, 973.669.0063, MYKITA.COM
 EUROPEAN INVASION. Having spent the past 120 years in the European adventure sports market, Cébé is bringing 17 aggressive sports models to the U.S. The Junior collection includes durable frames with a soft material on the inside for a comfortable fit. Cébe 2000 Melamine lenses shield young eyes from harmful UV rays. The Sport Active line is designed for performance, and distributes pressure evenly across the natural curve of the head thanks to a v-shaped temple design. Technical sunglass collection Sportech offers several lens option specially designed for use at high altitudes, varying light conditions, and extreme conditions. GET IT NOW: BUSHNELL PERFORMANCE OPTICS, INC., 800.554.6686, BUSHNELL.COM |
